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PR and Writing Presentations

Photo of Kay Paumier, PR Consultant and WriterAn experienced presenter and teacher, Kay Paumier is available for PR and writing presentations, webinars and in-house training. 
 
PR topics include:
  • Publicity Techniques
  • PR for Small Businesses
  • How to Write the Killer News Release and Get it to the Top of Google News
  • How to Get Publicity When You Have No News
  • PR Basics
  • The Streetfighter’s Guide to Publicity
  • Handling the Media Interview
  • Product Launches on a Shoestring
 
Writing topics include:
  • Writing Intensive
  • Is Your Apostrophe Showing?™(grammar and punctuation)
  • Writing Intensive for PR Firms
 
The programs are always tailored to fit the needs of the audience. 
 
“Excellent webinar! Very lucid presentation, lots of great tips, and plenty of time for interaction with Kay. Also very reasonably priced, considering the fee included both a follow-up conference call and a booklet summarizing the course and then some.” 
— Beth Gerber, Creative Director, Catchword Branding,  
www.catchwordbranding.com 
 
“Kay's instruction helped our staff write more effectively. She provided useful, relevant tips and techniques. Virtually everyone benefited from the reminder of writing basics, and from the focus on PR writing in particular. And shes an engaging presenter who keeps people involved.” 
— Don Scott, Former Chief Operating Officer, Global Fluency www.globalfluency.com 
 
“I attended Kay's webinar and found it very helpful in shaping my own PR efforts as well as formulating ideas for those of my clients. Kay is thorough and displays a sense of humor. Her webinar comes with a workbook that offers practical examples that are easy to follow and I refer to it often. The total package also comes with a Q&A session which puts my own PR plan into actions. I'm inspired by Kay's dedication in helping marketing professionals learn the secret sauce of PR.” 
—Jenny Huang, Huang Consulting, Principal, www.huangconsulting.com  
 
“As a MarCom consultant, working with small companies often requires me to expand my scope of services, stretching beyond my core competencies. Kay's webinar really helped me understand the key elements of writing an effective press release with tricks of the trade to save on costs, get noticed, and get published." ” 
— Ann Iverson, Iverson Marketing Communications, www.iversonmarcom.com 
 
I took Kay's webinar, 'How to Write a Killer News Release and Get It to the Top of Google News.' Not only was the webinar itself useful, but Kay also provides an excellent handbook with the same title which decodes the parts of a press release and how to distribute it. I have referred back to it many times.” 
— Emmy B. Gengler, Softjourn, www.softjourn.com 
 
Experience 
 
Kay taught PR workshops at the University of California Extension, Berkeley and Santa Cruz. She also conducted workshops at San Jose State Professional Development for more than a decade, and has spoken before such groups as: 
     
  • Agilent Technologies
  • American Business Women’s Association (multiple presentations)
  • Cisco Systems • San Jose Entrepreneur Center (multiple presentations)
  • College of San Mateo (guest speaker)
  • EBIG (East Bay IT Group)
  • Global Fluency
  • Insiders’ Connection
  • McGrath/Power
  • Montgomery Real Estate Services
  • Pleasanton Chamber of Commerce
  • Professional Coaches and Mentors Association
  • Santa Clara University (guest lecturer)
  • Silicon Valley Coach Federation
  • Soroptimists
  • Speakers’ Collaborative
  • Women in Consulting (WIC), South Bay (multiple presentations)

Topˆ

Testimonials 
Here is a sampling of what people have said about Kay’s workshops and presentations. 
 
Still the best hand-on class around, in my opinion.—P. Lucas 
 
Straight talk about PR in an easy-to-understand presentation. 
 
Great ideas that were concrete, easy to follow up. Bring her back! 
 
Great speaker. Entertaining. Kept my interest throughout. 
 
It was great to be reminded of the basics. 
 
Crisp, professional and to the point. 
 
Kay was great! I truly feel this class helped me to understand the structure of various PR communication tools. 
 
Thanks for making it so palatable and easy to take on.—A. Tardy 
 
You have taken a large important business topic and made it seem so easy and doable. You left no reason for us not to get started.—K. Igoe 
 
Kay is very knowledgeable and experienced in her industry. She presents a compelling case and methodologies to utilize public relations as a powerful messaging tool. —Suzanne Tulien 
 
The course is well worth the money. 
 
Great course! I really feel that I am walking away with useful knowledge. 
 
This was a very good introduction to public relations. It has made me want to go deeper into the subject.—J. Gordon 
 
Superb, informative presentation. Excellent job answering questions. 
 
Very thorough. A lot of useful information. 
 
I would recommend this class to a friend and I intend to keep the handout to use as a reference as I construct PR materials in my job. 
 
I learned a tremendous amount. The day didn’t drag at all.
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